2. Getting Started With Google AdSense

2.1 The Basics: Building Your Site

After the last edition of this book came out lots of people started asking me
how they can make money with AdSense.I 'm always happy to help people
make the most of Google,but many of these people didn 't even have a
website!
Here 's the facts:to make money with AdSense,you 've got to have a
website.There 's no getting around that.The good news is that it 's never
been easier to create a website from scratch and use it to generate real
revenue.
I 'm going to give a brief introduction here to creating a website from the
ground up.You can find plenty more information online and I 'll tell you where
to look. If you already have a site up and running, you can just skip this bit,
head down to 2.10 and begin reading about how to improve your AdSense
revenues.

2.2 Naming Your Site

The first thing your site will need is a name.That 's easier said than done
these days. All the best words in the dictionary have either already been
bought and built by developers or they 've been bought and offered by
speculators.
But that doesn 't mean you can 't create a good name and buy it for a song.
Putting two words together with a hyphen can work (like
http://www.AdSense-tools.com) and there are plenty of good names
available i f you 're prepared to move outside the world of .coms into .net and
.biz etc.
Your first stop should be to register a domain name and order a hosting plan.
One of my favorite sites to do this is Globat. They frequently offer excellent
specials, such as free or reduced hosting for a year. Click here to see their
latest offer.


Another stop is Network Solutions. This is a nuts and bolts service that lets
you hunt and buy names, order hosting plans and even submit your site to
the search engines.When you 're looking for a name,you can just toss in ten
options and the site will tell you which (if any) are available. All in, buying a
name from one of these service won 't cost you more than about $20 a year.
If you can 't find a name you like and that hasn 't already been grabbed
though, you can take a look at sites like moderndomains.com and
bestnames.net. These are companies that buy domain names and sell them
for a profit.There 's a good chance you 'll find some good names here but
they can cost you anything from $50 to $50,000. Before you part with a
penny, think about the advantage that a good name can bring and ask
yourself if you can 't get the extra traffic a cheaper way.Often,you can.And
remember, twelve years ago no one knew what a Yahoo, ebay or Google
was!

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